Trueheart, a full- service creative agency that specializes in producing global social impact campaigns has spearheaded a campaign that will benefit Ronald McDonald House Los Angeles. Trueheart is partnering with Daymond John, a celebrated name in business, New York Times best- selling author and a beloved television personality on the ABC hit show “Shark Tank”, and Omaze, the leading online fundraising platform for charity, to host this campaign. For 40 years, Ronald McDonald House has provided free housing, meals and support to families with seriously ill children.
Daymond has launched an exclusive sweepstakes with Omaze, to give one lucky fan the priceless opportunity to enjoy a 20-minute video call with him. The winner will get to pick the brain of one of the most respected and successful entrepreneurs in the world. The sweepstakes runs now until May 19th. Learn more and enter for your chance to win at Omaze.com/Daymond
Funds raised from the campaign will help Ronald McDonald House Los Angeles continue to provide quality care and the comforts of home while their children receive treatment. Many of the children at Ronald McDonald House Los Angeles have compromised immune systems from fighting cancer, heart disease and other serious illnesses, and keeping families together during treatment has proven to successfully improve children’s ability to heal.
“COVID-19 is causing incredible hardship for people all over the world. We must come together to take care of our most vulnerable and underserved populations during this crisis. Families with children battling life threatening illnesses should only have to focus on healing their kids. Thankfully, Ronald McDonald House Los Angeles is there to provide a free place to live, meals and community for families from around the world when they need it most. These families were already facing tough times, and now with the financial uncertainty caused by the COVID-19 pandemic, the charity is in need of support more than ever to continue providing a home away from home, so families can embrace their critically ill child. I am humbled to do my part and inspire my fans to join me in making a positive impact for these deserving families”, said Daymond John.
“Ronald McDonald House Los Angeles provides housing and meals for 75 families a day. Yet, we strive to do much more. We provide a sense of community filled with love, comfort and support during one of the most difficult times any family should ever endure. COVID-19 has created incredible challenges for our organization and now more than ever we’re grateful to Daymond John, Trueheart and Omaze for being champions of our cause,” said Manny Loya, Executive Director, Ronald McDonald House Los Angeles.
“We’re grateful to our friend, GRAMMY-nominated producer and music executive Clinton Sparks, for answering the call to help and enlisting Daymond John, a leader in business and philanthropy, to raise funds and awareness for Ronald McDonald House Los Angeles, a cause close to our hearts. Ronald McDonald House Los Angeles is a beacon of hope in our community and a lifeline for families in need, especially during the COVID-19 crisis,” said Amy Malin, Partner at Trueheart.
“During this unprecedented time, we are so thankful to Daymond John for offering a virtual business mentoring experience to support this amazing cause. This is a unique way for Daymond to engage his fans for good and help to raise critical funds for Ronald McDonald House Los Angeles, an incredible organization that has been impacted by the current COVID-19 situation,“ said Matt Pohlson, Co-Founder and CEO of Omaze.
To view and download Daymond John’s Omaze campaign video in support of Ronald McDonald House Los Angeles, click here
About Daymond John
An entrepreneur in every sense of the word, Daymond John has come a long way from taking out a $100,000 mortgage on his mother’s house and moving his operation into the basement. John is CEO and Founder of FUBU, a much-celebrated global lifestyle brand, and a pioneer in the fashion industry with over $6 billion in product sales. He is an award-winning entrepreneur, and he has received over 35 awards including the Brandweek Marketer of the Year, Advertising Age Marketing 1000 Award for Outstanding Ad Campaign, Ernst & Young’s New York Entrepreneur of the Year Award and, most recently, was named #4 of LinkedIn’s Top Voices list behind Melinda Gates, Adam Grant and Sara Blakely.
John’s marketing strategies and ability to build successful brands have made him a highly influential consultant and motivational speaker today. His marketing firm The Shark Group offers advice on how to effectively communicate to consumers through innovative means and connects brands with the world’s top celebrities for everything from endorsements to product extensions.
John is also an author of four best-selling books including his New York Times best-selling books, The Power of Broke (2016) and Rise and Grind (2018). In March 2020, John released his fifth book, Powershift, that walks through his tried and true process of how to transform any situation, close any deal and achieve any outcome through his own experience and vast network of industry leaders.
Finally, he’s celebrating his 11th season on ABC’s hit business show Shark Tank by acclaimed producer Mark Burnett. It has now gone on to win four Emmys and millions of weekly viewers tune into the show as John demonstrates his marketing prowess and entrepreneurial insights.
Check out Daymond’s website at daymondjohn.com and follow Daymond on all social platforms @thesharkdaymond.
ABOUT RONALD MCDONALD HOUSE LOS ANGELES
The Los Angeles Ronald McDonald House provides a “home away from home” for families of seriously and critically ill children. For more than 40 years, they have worked diligently to anticipate and relieve any daily stress possible so that parents may focus entirely on what’s most important – healing their sick child. rmhcsc.org/losangeles
ABOUT TRUEHEART
Trueheart is a full-service creative agency that works at the intersection of Hollywood and philanthropy. We connect celebrities with deserving charities and help raise millions of dollars for important causes. Our global media campaigns shine a spotlight on the important work of best in class non-profits. We are committed to utilizing our talent and expertise to make the world a better place. Trueheart
ABOUT OMAZE Omaze is an online fundraising platform that offers once-in-a-lifetime experiences and incredible prizes to support nonprofits around the world. Omaze campaigns connect influencers, nonprofits and donors to create lasting impact, and have raised funds and awareness for more than 350 charities with donations from over 180 countries. Omaze.com
