Live Loyal PR and LJAM Productions’ 2nd Annual Mother’s Day Celebration a Smash

What could possibly be a better gift to mom (and yourself) than an afternoon of pampering, celebs, giveaways, delicious h’orderves and cocktails?  Live Loyal PR and LJAM Productions’ 2nd Annual Mother’s Day Celebration sponsored by Crystal Light Pure Fitness at Gavert Atelier Salon in Beverly Hills was the ultimate way to show mom how much she is loved with VIP introductions to the top health, beauty and style trends of Spring/Summer 2010. 

Local business booths in beauty and health flourished the room between mothers and daughters indulging in manicures, waxing, make up and hair care.

EM & Co’s booth sported specialized hats to prove to non-believers that there’s a hat for every look.  These designs by Vivienne Westwood were as unique as they were stunning.  An array of fun sunglasses inspired by intriguing styles of Lady Gaga was a popular definitely an eye catcher.  Gold chains hanging over the lenses and shards of mirror cascading the frames were just a couple of the unusual materials displayed on Charlie Brianna’s ingenious designs.

Jacqueline Dadon was swarmed by entranced mothers and daughters ogling at the trendy new accessory collection, Cuff Couture.  These nifty armlets are as functional as they are stylish with pockets within the cuffs perfect for carrying ID/credit cards, cash, lip gloss, and keys (there’s a key ring attached).  Jacqueline described cuffs as a “nightlife inspired” creation with the goal of eliminating the need to carry around a bag during a night on the town.

Mai Couture and Beverly Hills’ local cosmetic dentist, Dr. Arthur Glosman were handing out wonderful giveaways all afternoon.  Dr. Glosman is a dedicated dentist willing to travel across the country for a patient.  He is also noted for the guarantee of a 2 day maximum treatment to perfect every smile.  As expected from a dentist, colorful traveler’s toothbrush sets and $500 gift certificates were handed out to all of the guests.

From Mai Couture, their new bronzer blotting paper was handed out in booklets.  With one sheet, a touch of blush, shimmer, or bronze can be added to the face, no brush required.  Simply running the sheets softly against the face and neck where bronzing or blush is needed, and throwing away the sheet are all the steps required to looking gorgeous and radiant.

Blinc Inc Cosmetics gave guests an eye popping make-over with their signature mascara and eyebrow mousse, adding new lengths to the lashes and filling in sparse eyebrows to perfection.  With the eyebrow mousse, not only is fullness and your choice of tint added to the brows, but this innovative product provides an anti-aging treatment to the skin beneath the brow, treating the skin every application.

Mistura & Welljoy products were a popular choice of items to pick up among the celebrity guests, including Helena Mattson and Kayla Ewell.  Their incredible 6-in-1 beauty solution shade formula is a new and easy treatment that delivers customized results in seconds.  It is amazingly flexible in it’s abilities, capable of being used as a foundation, concealor, blush, bronzer, lipstick, or eye shadow.  Best of all, Mistura products are pharmaceutical grade mineral based, which doesn’t only benefit the face, but leaves it with a light and silky finish.

Gavert Atelier

Established in 1998, Gavert Atelier is an innovative salon providing the finest spa & hair treatments available. A leader in the natural hair care industry, Gavert is best known for using ammonia-free oxidative pigment color products. Staffed with the most experienced and trendsetting stylists, the salon also offers luxurious beauty services.

Gavert Atelier opens its doors Tuesdays from 10am to 5pm, Wednesdays 10am to 6pm, Thursdays 12pm to 8pm, Fridays & Saturdays 10am to 6pm and Sundays from 10am to 4pm.

Gavert Atelier of Beverly Hills is located at:

9666 Brighton Way
Beverly Hills, CA 90201

For more information, visit www.GavertAtelier.com

Celebrities Attendees Included: Deidre Hall (Days of Our Lives), Helena Mattson (Iron Man 2), Rex Lee (Entourage), Candace Cameron (Make It or Break It), Naturi Naughton (Fame), Kimberly Elise (Grey’s Anatomy), James Kyson Lee (Heroes), Jana Kramer (One Tree Hill), Abigail Spencer (Hawthorne), Lisa LoCicero (General Hospital), Kayla Ewell (The Vampire Diaries), Bella Thorne (Big Love), Kiernan Shipka (Mad Men), Heather McDonald (Chelsea Lately), Michelle Borth (The Forgotten), Tania Gunadi (Aaron Stone), Jenessa Rose (Ninja Assasin), Rochelle Aytes (The Forgotten), Maria Canals Berrera (Wizards of Waverly Place), Vanessa Gomez (Blood Money), Lady Victoria Hervey (Socialite).