Arts & Culture Beauty & Body

Sexy Hair Founder Michael O’Rourke and Katharine McPhee Team Up to Create New Hair Category Strong Sexy Hair

Cash for your car

Michael O’Rourke, Founder and Chairman of Sexy Hair, has launched a new line of product called Strong Sexy Hair with RCA Recording Artist and Sexy Hair spokesperson, Katharine McPhee. Strong Sexy Hair is the secret to the luscious, healthy locks that McPhee sports in her music videos, photo shoots, and every day life.The product is ideal for daily use and has the strengthening compound, Tritanium Complex, which rejuvenates without weighing hair down or drying it out. Tritanium Complex penetrates the cortex and moisturizes hair from within while at the same time providing a protective seal that lubricates the hair shaft to reinforce the cuticle.?

Since her American Idol days, McPhee’s hair had been exposed to many harmful elements and she needed a strengthening and moisturizing treatment. O?Rourke took McPhee as his muse and created the Strong Sexy Hair line. McPhee collaborated closely with O’Rourke on developing the Strong brand and played a key role in testing, packaging, and selecting the product’s fragrances.

Sexy Hair Products

Strengthening Shampoo: This shampoo provides a rich source of nutrients for dry, sensitized hair and will not cause added weight. It gently cleanses, while it moisturizes, revitalizing the spirit in weak, limp hair, Scented with a passion fruit, guava fragrance, Strong shampoo is great for daily use. 8.5 fl oz; SRP: $16.95 (US)

Strengthening Conditioner: Infused with intense re-hydrators and smoothers, the conditioner helps mend split ends, tame fly-aways and protect hair from color loss and heat styling damage. Restores and fortifies stressed, damaged hair, while providing intense moisturizers to renew vitality in hair. With the same passion fruit guava scent as the shampoo, the Strong conditioner will not weigh down hair and is ideal for daily use. 8.5 fl oz; SRP: $17.95 (US)

Strengthening and Revitalizing Treatment: This powerful revitalizing treatment is designed to restore damaged or weak hair and contains key hydrating ingredients including Vitamin E, Vitamin A for luxurious softness and shine. Infused with a crisp apple fragrance, the treatment is ideal for chemically compromised, dry or brittle hair and is safe to use daily (two to three times per week for hair not chemically treated). 8.5 fl oz; SRP: $25.95 (US)

Plaster Strong Holding Shaping Balm: A heavy-duty sculpting balm, Plaster can be used to mold all hair types into any desired style. Ideal for short to medium length hair, the tuberose orange blossom scented shaper has a matte finish. 4.2 oz; SRP: $17.95 (US)

Strong Hold Hairspray: This muscular hairspray dries quickly and gives a luminous shine to hair. With a sparkling champagne fragrance, this hairspray is a perfect resource for keeping elegant hairstyles in place all day or night. 9 oz; SRP: $16.95 (US)

Sexy Hair products, including Big, Curly, Healthy, Strong, Short, Silky, Straight and Simply Sexy Hair, Sex Symbol and Aero Tan are available in more than 25 countries. Retail sale of Sexy Hair products is authorized only in professional beauty salons, including chain salons such as JCPenney and Trade Secret. For more information on all Sexy Hair products and where to find them, please visit the website at www.sexyhair.com or call (800) 848-3383 

 

About the author

Amy Grensted

1 Comment

  • I had the opportunity to attend classes today at the Ca., Irvine, Hyatt. While all classes were good, Michael O’Rourke’s class with, Big Sexy Hair, rocked my world! This amazing man spoke to my heart! His charisma and humor inspired me to not only fall in LOVE with my job again but to use my talent (power) to inspire the lives of my family, friends, colleagues and precious clients! This is a time to use my talent, call it, God’s grace! There isn’t much you can compare to the feeling when you leave a salon and feel HOT on the outside and pretty on the inside! Just wanted to say, Thanks Michael !

    Tess