McCoy Ltd. is a skin care company from Japan that was created out of the desire to give their spa clients outstanding results. It began with one product, Non F Monster, that quickly caught fire because of its ability to sculpt the body. From there, a very special line of luxury skincare treatments to keep your face and body looking young, healthy and balanced, was born.
McCoy Ltd. Now has over 4000 salons throughout Japan using their products. Non F Monster has become so popular in fact, it is now an official authorization cosmetic of Miss World Japan 2014 and 2015. McCoy’s instructor, Chiaki Murakawa, is an official beauty consultant of Miss World Japan 2015.
We sat down with Rie to find out more about McCoy Ltd. groundbreaking products and their surging popularity.
LA’s The Place: What sets your brand apart from other lines of skin and body care in your opinion?
Rie Arai: “The big difference between our products and other brands is that our products includes plant-derived mineral. Our permeation mineral technology approaches to human cells directly.
Normally, mineral cannot be melt into water but our technology has succeeded to melt into water and the size down into 0.2-0.7 nanometer low moleculer. This technology made it possible that old chicken meat becomes young chicken meat. (We put the old chicken meat in permeation mineral and later on, we found that it became young one.)
LATP: Why do you focus on mineral?
RA: Because mineral has a very important role to deliver necessary ingredients to human cells and promote the elimination of waste. The permeation mineral is absorbed into skin rapidly.That is why the effect is rapid and you can see the positive result.
Also, the usage amount for your entire body is just 10g-20g. You don’t have to use over the amount, so it has good cost-performance.
LATP: What is your favorite product and why?
RA: My favorite product is ‘Non F Monster’ because I love the amazing result!
I prefer the texture of gel to cream. I apply it twice a day in the morning and at night after taking bath. It supports to restrain fat cell enlargement, improve blood circulation and immune system breakdown cellulite and super detox!
Applying before exercise will improve metabolism, prevent muscle pain and shape body.
LATP: I understand professional athletes are using your products?
RA: Lately, we have been increasing huge “NonF Monster” Fans from famous sports players to celebrities around the world because the effect is not just for slimming but also for keeping a good body condition for athletes.
LATP: I understand you promote using your product along with a ‘Fascial Release’ treatment. Can you tell me more?
Also, you can see so many visitors around her in that photo. Most of the visitors are estheticians and owners of spa or salons. Some are distributors.
Our company is giving seminars regularly and the program provides them with professional skills and expertise. Our seminars are almost always fully booked and very popular among estheticians of spas and salons.
Our seminar is one of our company’s big difference from others and it’s one of the reasons why our company has been growing. We are cosmetic manufacturer but what we do is not only sell our products but also providing our professional skills.
Actually, we got so many reservation of our seminars during the event. It means so many people are interested in our company’s products and our treatment ‘Fascial Release’. We’re making an effort to expand our brand throughout Japan and of course, in the United States starting LA.”
Read more about McCoy Ltd in our article HERE
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Written by Jane Emery