The new Sony Store, located in the Westfield Century City shopping mall opened April 1st. To celebrate the grand opening, Sony hosted an exclusive red carpet event on March 30th at the Los Angeles flagship concept store to showcase a brand new design and interactive customer experience. The event included an acoustic performance by “Dancing with the Stars” participant Mark Ballas and celebrity-packed red carpet.
Sony Electronics executive vice president of sales operations Mike Fasulo hosted the press conference and shared what is new in design and experience for Sony customers.
Roberto Martinez and Ali Fedotowsky from the television show "The Bachelorette," Season 6.
Celebrity Attendees at Sony Store Event:
Mark Ballas (“Dancing with the Stars”); Adrian Grenier (“Entourage”); Eric Stonestreet (“Modern Family”); Brendan Hines (“Lie to Me”); Ali Fedotowsky & Roberto Martinez (“The Bachelorette,” Season 6); Craig Robinson (“The Office”); Spencer Grammer (“Greek”); Joey Lawrence (“Melissa & Joey”); Leven Rambin (“One Tree Hill,” “Grey’s Anatomy”); Melissa Joan Hart (“Melissa & Joey”); Anthony Anderson (“Scream 4,” “Law & Order”); Lisa Rinna (“The Apprentice”); Maria Canals-Barrera (“Wizards of Waverly Place”).
Melissa Joan Hart and Joey Lawrence, from the television show "Melissa & Joey".
Melissa Joan Hart and Joey Lawrence ham it up on the red carpet at the new Sony Store opening event in Los Angeles.
Lisa Rinna snaps away with a Sony NEX camera at the opening of the new Sony Store.
Adrian Grenier of “Entourage” strikes a pose on the red carpet at the new Sony Store opening event in Los Angeles.
Photo credit: Sony – Susan Goldman
