Los Angeles’ glitterati gathered poolside at the Sheraton LAX last week for Platinum Image Services, Sorted and L7’s first pool party this summer. The Sheraton has been home to several pool parties this summer but none prior to this were “Platinum”. Scott Harden of B.A.R. Entertainment hosted the lovely event and Projektor Creative provided the platinum web tv production.
The dazzling party in the beautiful LA sunshine held a silent auction to benefit Ruff Houzen Animal Rescue Foundation featuring jewelry, swimwear and summer wear. Ruff Houzen was founded by famed designer of lifestyle apparel Ashley Paige. Paige has been known for her eco-friendly company and has received recognition all over the globe for combining high fashion with a good cause.
Lotus Vodka provided the drinks for the afternoon full of fun in the sun providing guests with a taste of a new drink, the “Purpletini”. The “purpletini” distributed amongst guests contained not only some of the world’’s best vodka, but eight antioxidants as well. Lotus Vodka, the winner of several medals at the San Francisco World Spirits Competition earlier this year, has been dubbed as the world’s best-tasting enhanced gourmet vodka.
The event also held fashion shows showcasing this season’s new summer wear and swimwear designs by some of the hottest designers. Designers included jewelry by Elizabeth of Froote Jewelry, Manu swimwear, genius couture hat designer Drubird of hatmosphere.com, and Danielle Kelly of dk75raw.com.
Guests were even able to receive incredible spa services. Platinum Image Services team provided airbrush tanning, thick lash eyelash extensions by novalash.com, body wrapping by August of mls.com, oxygen facials by Leanne of O2facials.com, body contouring by Kristina of M aestheticsSpa.com, and physical therapy by Vivian of preventthepain.com. Platinum finished it off with performances by PM Cristianne OSC and DJ Black Liquid of black liquid.com and many more. With all of this put together with delicious barbecue provided by the Sheraton LAX, Christine Reed of Platinum Image Services definitely achieved her goal of everyone getting together and having a relaxing, good time on a gorgeous afternoon.
