L?Or?al Paris Receives Breakthrough Award From Allure Magazine

L’Oréal Paris Skin Genesis Multi-Layer Cell Strengthening Skincare is earning top praises, being honored with the Breakthrough Award in Allure Magazine’s annual Best of Beauty Awards.

Product testing />
Beginning in April each year, the staff of Allure Magazine help consumers out by being the guinea pigs, testing out a wide range of new beauty products and revealing which products produce the best results.

Testing everything from makeup and skincare to shampoos and other hair care products, their results are announced each fall in their Best of Beauty issue, which then winds up selling 57 million beauty products.

L’Oréal Paris Skin Genesis received Allure’s prestigious award by developing a skincare line that tackles a problem affecting most women over the age of 30: weakening skin.

L’Oréal’s Pro-Xylane />
Dull, uneven skin that’s less smooth and shows more pores than you might be used to may have been a problem before, but with L’Oréal’s patented and exclusive Pro-Xylane formulation, your skin can regain its natural strength as the cell activity is reignited, layer by layer.

This revolutionary formula helps to strengthen the skin deep within the surface, between the layers of skin and also smoothes the surface layer of your skin, improving the elasticity and evenness, while also activating collagen production and reigniting cellular renewal.

The result is hydrated, even and younger looking skin without the fine lines.

For optimal results, the Skin Genesis system requires two steps: the daily pre-moisturizing serum concentrate and one of two daily moisturizing options, the Daily Moisturizer SPF 15 Lotion or the Daily Moisturizer Oil-Free Lotion.

To give you full protection and benefits around the clock, it is recommended to use the Daily Treatment Serum Concentrate every morning and night. For more information, visit  lorealskingenesis.com.

L’Oréal’s Infallible Never Fail Lipcolor

L’Oréal Paris didn’t stop with Skin Genesis. Other products earning rave reviews include:

Infallible Never Fail Lipcolour: Allure’s Winner for Longwearing Lipstick,comfort and true-color that stays on your lips.

That’s what L’Oreal Paris promises with their new line, Infallible Never Fail Lipcolour.

Being the first 2-in1 of its kind, L’Oréal has created a breakthrough formula with a patented doe-foot, elongated and flexible applicator to ensure easy and precise application.

The basecoat is infused with Vitamin E to soothe and condition your lips while it prevents the caking and flaking otherwise associated with most basecoats.

In addition, lip-gripping polymers enable a flexible film to form on top of the lips, creating a more comfortable basecoat with colors that remain rich and bright and always true.

The topcoat adds shine and comfort to the base coat with its ultra-glossy, silicone polymers and high-shine emollients. Like the base coat, the topcoat features Vitamin E as well, in addition to Marine Collagen which helps to provide your lips with added moisture.

L’Oréal Infallible Never Fail Lipcolour comes in 24 vibrant shades with unique packaging that allows the basecoat and topcoat to be held together in a single compact, all with a built-in-mirror for on-the-go convenience.

L’Oréal’s Vive Pro Nutri Gloss

Vive Pro Nutri Gloss: Allure’s Winner for Best Shampoo and Conditioner for Normal Hair

Vive Pro Nutri Gloss, formula shampoos and conditioners catered to women with medium to long hair, is the newest addition to the Vive Pro haircare collection by L’Oréal Paris.

Already having won the Allure Best of Beauty Award for best shampoo and conditioner for normal hair, this system helps to tackle fragile, frizzy or limp hair.

Containing an exclusive Pearl Protein Complex, VIVE Pro Nutri Gloss offers formulas targeting fine-normal hair, damaged hair or curly/wavy hair. Whichever one might apply to you, be assured that this system works to strengthen your hair, making it look and feel healthier and softer, root to tip.

L’Oréal Paris Revitalift UV with Mexoryl SX

L’Oréal introduces a new daily moisturizer with an advanced anti-aging/sun protection system, L’Oréal Paris Revitalift UV Daily Moisturizing Cream with Mexoryl SX.

.

It will leave your skin moisturized and hydrated for 24 hours while it protects. While most SPF creams protect only against UVB rays, it’s actually UVA rays that are the #1 cause of premature aging.

Mexoryl SX, recommended by 25,000 dermatologists, has been tested on 2,5000 individuals, ranging in age from 6 months to 86 years and has proven to last longer in the sun than most other UVA filters currently on the market, as well as to fill the gap in the ultraviolet spectrum, thus providing a complete broad-spectrum protector.

L’Oréal Paris Studio Line

Black is the New White. At least L’Oréal Paris’ Studio line is living by that credence at the moment, designing new hair care products that will be displayed in chic, modern black packaging with metallic accents.

L’Oréal- known for making advanced styling products accessible to the everyday, at home user- has created a “Stylist Prescription” on the back of each bottle in this new line.

If seeing the fun and upbeat names on the front doesn’t do much for you, turn the bottle over to see which product will cure your frizz or texture problems, or give you the impeccable hold that you’re looking for.

The four categories in this new line include extreme hold products, strong hold products, curl/frizz control and texture and control products. Whether you opt for gels, mousses or sprays, these products are designed to effectively treat your hair without leaving any of the heavy residues behind.

For more information on any of these products or other products by L’Oréal Paris, visit loreal.com.

Read more about Loreal in LATP here…