As CBD continues to carve out space in beauty and wellness, one Los Angeles–based brand has built its identity around it: LumiBloom. Founded during the pandemic by athlete and entrepreneur MacKenzie McClain Hill, the company’s first product, a CBD Hand Sanitizer Spray, caught attention for blending function with skincare benefits.
At 39, Hill brings over a decade of experience in the health and wellness industry, building on her decorated collegiate career as part of UCLA’s 2004 national championship team, as well as Olympic-level competition. Her own aches, pains, and recovery challenges as an elite athlete shaped her interest in CBD as a wellness tool. That personal insight, paired with a passion for holistic self-care, gave rise to a brand that merges fitness, wellness, and beauty.
Product Lineup
Hand Sanitizer: With shea butter and Vitamin E, the CBD Hand Sanitizer Spray kills germs without stripping the skin, leaving hands soft and moisturized. The 2 oz. bottle retails for $14.75.
Bath Bombs: The Cherish Bath Bomb with 100mg CBD, tangerine, orange, and cedarwood helps stress melt away. A 5 oz. pot is $23.99.
Tinctures: Options include the Mint Sleep & Relax Tincture (1000mg broad spectrum CBD plus melatonin, $99.99) as well as Blood Orange CBD and Energy & Focus CBD.
Peace & Honey: CBD-infused teas in Chamomile, Mint Infusion, and Vanilla, plus CBD honey sticks, are designed to relax, increase focus, and aid digestion. The line ranges from $20 to $97.20.
LumiSport Line: Pain Relief Freeze Gel, CBD Pain Relieving Spray, Muscle Soothe Stick, Muscle Relief Stick, and Recovery Bath Salts work together or on their own to ease pain and promote recovery. Prices range from $12.50 to $49.99.
Melon Rose & Lavender Body Lotions: Infused with CBD and CBN, these lotions aim to combat inflammation while leaving skin smooth and nourished. Each bottle is $47.99.
Silky Smooth Body Bundle: A duo of the CBD Lavender Bath Bomb and Body Souffle for relaxation and ultra-soft skin, priced at $107.98.
New innovations include products with added cannabinoids like CBN and CBG, and THCV gummies are on the horizon, promoted for boosting energy while decreasing appetite.
CBD Benefits
LumiBloom frames its use of CBD as benefit-driven rather than trend-focused. Derived from the hemp plant, CBD interacts with the body’s cannabinoid receptors in ways that may support relief, recovery, and relaxation. From easing stress to aiding sleep, its potential role in everyday health and wellness is gaining broader attention.
The Bigger Picture
With an expanding lineup and a growing interest in CBD’s benefits, LumiBloom reflects how the ingredient is becoming part of everyday beauty and wellness routines.
