On September 13, 2024, Hollywood glittered atop the Petersen Automotive Museum as Secret Room Events hosted their highly anticipated celebrity award event, the Secret Room Events Nominees Style Lounge leading up to the 78th Annual Emmy Awards. This glamorous, star-studded gifting suite honored pre-award nominees and media, offering a dazzling collection of brands and luxurious products. Guests were treated to stunning views of the Southern California skyline while mingling with fellow celebrities and discovering the latest must-have products.
Calah Lane who stars in Willy Wonka, with Marigoldbub
The iconic rooftop setting of the Petersen Automotive Museum was transformed into a luxury gift lounge where brands like Phantomasy, Andersen’s Crazy Candy, and Mikel Kristi Skincare led the charge, treating celebrities and media to exclusive gifts and experiences.
Gilles Marini & wife with Phantomasy
Phantomasy, known for their bespoke embroidered accessories and breathable masks, brought elegance to the forefront with their intricate designs. Andersen’s Crazy Candy stole the show with their freeze-dried candy, transforming nostalgic treats into a crunchy adventure for the taste buds. Guests were also pampered with skincare products from Mikel Kristi, ensuring they left glowing and camera-ready.
Mike Cotton won a Emmy for his show “Traitors” Photo: JC
As guests sipped on margaritas served by Mario Melendez’s Rasta Rita Margarita and Beverage truck, the atmosphere buzzed with excitement. The roster of brands, co-sponsors, and vendors created an unforgettable experience for the VIP attendees, blending luxury with fun and innovation.
Kim Whitley
Celebrities in Attendance:
The gifting suite attracted an impressive lineup of celebrities, including nominees and stars from the TV and film industry. Among the notable guests were:
- Toks Olagundoye (Frasier nominee)
- Anders Keith (Frasier nominee)
- Sarah Podemski (Reservation Dogs nominee)
- Dan Martin (The Bold and the Beautiful)
- Josh Kelly (General Hospital)
- Jovan Armand (Shazam! Fury of the Gods)
- Kate Flannery
- Luenell (Hacks nominee)
- Lanny Joon (Wolf Pack)
- Mary Lou Belli (nominee for The Ms. Pat Show director)
- Calah Lane (Wonka)
- John-Paul Lavoisier (Days of Our Lives)
Actor John-Paul Lavoisier
These stars delighted in discovering new brands and receiving luxurious gifts from an incredible lineup of vendors and sponsors.
A Showcase of Exceptional Brands
2024 Secret Room Events gift bag
The gifting suite was brimming with exciting products that catered to every interest. Guests explored offerings from a wide range of brands, including:
- Scosche – Offering innovative tech accessories
- Smoodi – Delivering on-the-go smoothie kits
- Marigoldbub – Specializing in skincare and lifestyle products
- SENQUIL – Luxury lifestyle brand
- TeaVoila – Redefining tea with unique, flavorful blends
- HayMad & CO. – Known for stylish accessories and clothing
- Gentlemen 1677 – High-end grooming products for men
- getCrewd Party Card Game – A fun, interactive party game
- Shadowcraft Jewelry – Exquisite handmade jewelry pieces
- Cortex’s Square One – Innovative tech gadgets
- Ellovi – Luxurious skincare line
- SIMPLE® Bars – Delicious, healthy snack bars
- MiGuard – Natural Migraine Supplement | Natural Remedy For Headache
- Rachel Tribble – Fine art and designs
- Poppin’ Love – Creative and romantic gifts
- Boujee Bartender – Luxury bartending essentials
- Holey Moley Golf Club – Fun, interactive golf experiences
- Southern Recipe Small Batch Pork Rinds – Gourmet pork rinds
- Raybern Sandwiches – Ready-to-eat sandwiches
- Barney Butter – Almond butter products
- Brutus Bone Broth – Nutritious bone broth for pets
- Oceanshalo.com – Seaweed-based snacks
- Carl Reads Minds – Mind-reading entertainment
- Dooplikit – Custom kits for DIY experiences
- THE HAIR FORGE – Hair styling and care products
- Simply Christian – Faith-based lifestyle products
- Treefrog Topical Pain Relief Gel – Pain relief products
- Rejuva Minerals, Inc. – Mineral-based cosmetics
- LipSips – Fun, hydrating lip products
- Candier by Ryan Porter – Scented candles with attitude
- ILT Health – Health and wellness products
- NeeDoh by Schylling Toys – Squishy, stress-relief toys
- The Little Lakeland Soap Co. Ltd – Handmade soaps
- Your Only Earth – Eco-friendly lifestyle products
- Major Comeback Skincare – Skin revitalization products
- MyBigFatCookie.com – Giant, gourmet cookies
- Slimes by Grace – Creative and fun slime products
- ShipShapeStyles – Stylish accessories and apparel
- Cardideology – Unique card designs
- Once Upon A Coconut – Coconut water products
- ēcōMD Revitalizing Eye Cream – Anti-aging eye cream
Kate Flannery (The Office) with Smoodi
Each guest received a grand parting gift—a giant LL Bean bag loaded with these luxurious items, creating an even more memorable experience for the celebrities and media in attendance.
Patrika Darbo
More Amazing Co-Sponsors
Secret Room Events worked with several exciting co-sponsors to bring this event to life, including Lifeboost Coffee, Retuned Jewelry, and SJW Cosmetics LLC, all of whom helped elevate the event’s offerings.
Natalee Linez
Additional sponsors also gifted their premium products, including:
- Coop & Spree – Designer clothing and accessories
- Afi Briant – Fine jewelry and lifestyle items
- Outtergoddess – Empowering lifestyle brand
- EPICO Designs – Cutting-edge fashion and accessories
- 5 Circle Skin Care – Holistic skincare solutions
- Freestyle Photo & Imaging Supplies – Photography and imaging products
- Skin Prophecy/Pet Prophecy – Natural skincare for humans and pets
- Anecdote Naturals – Organic skincare products
- Go Cart World – Fun, high-speed go-kart experiences
- Upleatherdesigns – Unique leather accessories
- Be A Heart – Stylish and meaningful accessories
- HOMME Products – Luxury men’s grooming items
- Peach X Pearl Co. – Elegant jewelry pieces
- Third Eye Buy Ethereal Aesthetics – Spiritual and aesthetic products
- Cheeterz Club – Stylish eyewear brand
- Hidden Riches Men’s Skincare – Premium skincare for men
- Cakestry Cosmetics – Vibrant makeup products
- Wrapped Clothing – Fashionable, eco-friendly clothing
- The Beauty Assassin Cosmetics – High-performance beauty products
- RADAZZ Apparel – Trendsetting streetwear
- Candles by Adisa – Luxurious, hand-poured candles
- Molly Bz Gourmet Cookies – Irresistible, gourmet cookies
- Naté Hair Care – Hair care products tailored for all textures
- The De La Cruz Collection – High-fashion clothing
- Moss and Palm – Organic beauty and skincare
- Smart Dog Ball – Interactive pet toys
- ForLove Bridal – Stunning bridal accessories
- Greek Island Labs – Natural beauty products
Rachel Tribble Art
When all was said and done, guests left with full hearts—and fuller gift bags, courtesy of the event’s many sponsors. Each giant SJW Cosmetics canvas bag was brimming with treasures, from Pomp & Sass Turkish Cotton Towels and The Couture Cushion Ltd to Historically Modern Designs, Mochidoki Premium Mochi Ice Cream, and LAVENDER and WATER. The eclectic mix of items perfectly encapsulated the luxurious and fun spirit of Secret Room Events.
Senquil
This unforgettable celebrity gift lounge was a true testament to the creativity and innovation of the brands that participated. As guests left the rooftop of the Petersen Automotive Museum, they were reminded once again why Secret Room Events is the gold standard in Hollywood gifting suites.
Producer Roger Zamudio with Luenell,
nominated for show Hacks
Interested in Future Events?
For more information on how to participate in future gift bags or gifting suites, reach out to Rita@SecretRoomEvents.com. This luxury experience continues to be one of the most exclusive and sought-after events surrounding Hollywood’s award season.
Rita Branch with son Noah Udovychenko
Photos by JC Olivera