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10 Tips to Make an Effective Presentation

giving a presentation

A presentation is defined as a formal talk given to a group of people, often to introduce or promote something. Many times, presentations are used in the business world in order to pitch an idea or product to a group of potential investors or customers. But presentations can also be used for educational purposes, to teach a new concept or theory to a class of students. No matter what the purpose, there are some basic steps that you can follow in order to create an effective presentation.

Both Powerpoint and Google Slides are great options to make your presentation. Whichever software you are using, it is always good to follow these tips for making a presentation:

  1. Use Powerpoint templates or Google Slide templates, make it interesting 

If you have boring presentation slides, people will quickly disengage from your presentation and start surfing the internet on their phones or tablets. Your presentation should be eye-catching so people stay engaged in what you have to say. Use graphs, diagrams, charts, or pictures to keep them interested. If you find the boring text they won’t read it all so be creative with your presentation slides! There are Powerpoint templates or Google Slide templates that have a lot of features to make your presentation interesting.

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  1. Start with a strong introduction 

This will instantly engage your audience because most people hate listening to presentations but they love listening to a presentation when they are already interested and invested in it. This is why it is crucial to have a great intro with lots of information that will pique their curiosity and get them hooked on your presentation.

  1. Use simple language 

This is not a time for technical jargon or complex words, use simple language but still include depth in the presentation so you can keep people engaged without losing their attention with big words and overly technical stuff. If you lose people from the beginning they probably won’t persevere through your presentation until the end which means you’ve lost them before you could make an impact on them.


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  1. Keep it short and punchy 

If you give people too much information they will disengage from your presentation even more. Keep your presentation punchy and short. You don’t need to give them all the information you’ve got, just enough so they are interested in what you have to say. Then leave it at that – list some recommendations for the next steps but don’t go into too much detail about them. Also, be aware of timing when talking about complex topics which might put people off.

  1. Make your presentation interactive 

Presentation slides are not enough. If you want to keep people engaged, ask questions throughout your presentation and get them involved in things like brainstorming ideas, answering questions based on diagrams, etc. This adds value to what you’re saying because not only do they hear everything but they also see and do things as well, increasing their comprehension and retention of the presentation.

  1. Use Powerpoint presentation tools 

A Powerpoint presentation, among others, is a great way to make presentations more interesting and dynamic as you can use different types of presentation slides and lots of different presentation tools and resources including clip art, images, and videos. However, always remember that these things should be used sparingly because if they’re overused people will get tired of them pretty quickly so only use presentation tools like this when you think it’s necessary, or else it’ll look like a cheap gimmick.

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  1. Use humor 

Everyone likes a presentation that has some jokes in it to keep people interested! The first 20 minutes can be dull but after that, if there’s still no interaction with the audience you’re going down the wrong track so adding some humorous parts into your presentation is a great way to get them engaged once more! You don’t want to go overboard though or you’ll just look silly because nobody likes someone who’s trying too hard to get laughs.

  1. Sell yourself 

This may seem obvious, but if for example, you are into sales, presentations are less about selling your product or service than they are about selling yourself. People buy from individuals, not companies so sell yourself by saying a few interesting things about yourself and your company.

  1. Listen carefully 

This is important. You may get leads or new customers at the presentation so you need to be on the ball when it comes to listening because one of your presentation attendees might offer a great opportunity for increased sales in the future. So while they’re asking questions pay attention and don’t look too disinterested even if you think the presentation has gone on a tangent that doesn’t relate to what you’re doing. Every single person who asks a question could potentially lead to an increase in sales so make sure you listen closely and pay attention to what they ask.

  1. Ask for feedback 

At the end of your presentation ask the audience if there are any questions, but also ask them if there is anything you could have done better about your presentation so they think about what was good and what could have been improved. This will increase the likelihood of people coming back to you if there’s a problem with your presentation because they may not speak up at the presentation but afterward they’ll explain everything to you so you can fix it for next time.

In conclusion, presentations are an important part of the business even if it is just selling yourself instead of selling a product/service. It doesn’t matter how good your presentation skills are if you don’t know how to make a presentation properly so use these tips.

If you’re looking for an easy way to create a presentation, then Venngage could be the best option. Whether you want to show off your latest business idea or present at school, this can help. They offer lots of free templates and themes so that you never have to worry about not having something perfect for the occasion. The whole process only takes minutes because all the tools are online based – no need to download anything. You can sign up today and get started with creating beautiful presentations in less than five minutes.

Feature photo by pexels-fauxels

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