World renowned entertainer, entrepreneur, consultant, and thought leader Jon Taffer introduced an amazing craft cocktail experience to the home with a line of simple, high-quality, pre-made, delicious cocktail mixes called Taffer’s Mixologist. With more than 35 years of success in the entertainment, hospitality, and nightlife industries, Jon has mastered what makes for a great cocktail and has focused his expertise for people across the world to enjoy.
Jon Taffer is widely known as the star, host, and Executive Producer of Bar Rescue on Paramount Network. Bar Rescue is a non-scripted reality show that spotlights Jon as he saves failing bars through menu design to cost management and more.
Jon has consulted for global brands including the NFL Network, Ritz-Carlton Hotels, Hyatt Hotels, Marriott Hotels, Holiday Inn Hotels, Sheraton Hotels, Intercontinental Hotels, Peninsula Hotels, TGI Fridays, Buffalo Wild Wings, Famous Dave’s Barbecue, Wolfgang Puck Express, Anheuser-Bush and the N9NE Steakhouse at Palms Casino Resort.
In collaboration with world-renowned mixologist Brian Van Flandern and co-founded by Sean Kane (co-CEO), Jay McGraw (co-CEO) and Jennifer Pullen (CFO & COO) of Launched.LA, the fine-tuned mixes are inspired by modern mixology, allowing consumers to become ultimate hosts at home. The line of products is currently available in retail stores across the U.S., including Walmart. The retail price is just under $6.00 for a 32-ounce bottle yielding 9 to 13 servings per bottle. Taffer’s Mixology also launched Taffer’s Mixologist Sparkling Craft Cocktails which are hard seltzers.
Taffer’s Mixology includes meticulously selected ingredients handcrafted together to turn the entertainer into the ultimate host. Their mixers and hard seltzers are low in calories, have nothing artificial, are mixology tested with fresh flavors, and most importantly are Taffer approved.
Taffer’s Mixologist Sparkling Craft Cocktail line includes:
Available in September:
- Cucumber Jalapeño: Cool with a kick, spicy yet refreshing – it’s the perfect mix of fresh and fun.
- Pineapple Coconut: Best sipped while closing your eyes and dreaming of a tropical beach vacation.
- Strawberry Basil: A dangerously delicious seltzer that perfectly balances berry, basil and bubbles!
Available later this year:
- Cherry Lime: Sweet and a hint of sour – a nostalgic flavor combination that’ll keep you forever young.
- California Lime: The original crowd-pleaser. Your taste buds will thank you.
- Grapefruit Moon: Sweet, tart, and super refreshing – it’s a citrus sensation!
- Taffer’s Original (Elderflower): Floral, meet fizzy: it’s a match made in heaven.
Taffer’s Mixologist line includes:
Bloody Mary: A rich and creamy blend of premium ingredients, this savory and spicy mix will definitely add a kick to your brunch routine. Mix with your favorite vodka or gin for a mouthwatering classic or try with whiskey or tequila for a delightful twist.
- Ingredients: Purified Water, Tomato Juice from concentrate (water, tomato juice concentrate), Lime Juice from concentrate (Water, lime juice concentrate), spice blend (Salt, Sugar, Vinegar powder, celery seed, citric acid, horseradish powder, black pepper, red bell pepper powder, garlic powder, onion powder), worcestershire sauce (distilled white vinegar, anchovies, garlic, molasses, onions, salt, sugar, water, chili pepper extract, cloves, natural flavorings, tamarind extract) prepared horseradish (horseradish, distilled vinegar, water), Natural Flavor, tabasco pepper paste (distilled vinegar, red pepper, salt), contains: Anchovy. 15 calories per serving.
Cosmopolitan: The sophisticated and light cocktail marries citrus and sweetness for a balanced drink. Serve in a chilled cocktail glass and garnish with a slice of lime.
- Ingredients: Purified water, lime juice from concentrate (water, lime juice concentrate), cane sugar, cranberry juice concentrate (water, cranberry juice concentrate), Citric Acid, natural flavor, vegetable juice for color, stevia leaf extract, monk fruit extract. 60 calories per serving.
Margarita: A perfect blend of sweet and sour, the unique ratio of citrus, fresh squeezed lime with the traditional sweetness flavor profile of the classic Margarita hits all parts of the palate. A delicious drink on its own without the alcohol, adding your favorite tequila will transport you to an authentic cantina south of the border.
- Ingredients: Purified water, lime juice from concentrate (water, lime juice concentrate), cane sugar, citric acid, natural flavor, lime extract, stevia leaf extract, monk fruit extract. 50 calories per serving.
Mojito: Take a trip to the islands with this refreshing and light beverage. The combination of sweetness, citrus, and herbaceous mint flavors complement rum for the perfect summer drink. Garnish with fresh lime and mint.
- Ingredients: Purified water, lime juice from concentrate (water, lime juice concentrate), cane sugar, natural flavor, lime extract, citric acid, stevia leaf extract, monk fruit extract, spearmint oil. 60 calories per serving.
Piña Colada: You don’t need to be at the beach to enjoy this cool and creamy cocktail. After tasting these delicious notes of pineapple and coconut you’ll feel like you’re on vacation, even from the comfort of your own home.
- Ingredients: Purified water, pineapple juice from concentrate (water, pineapple juice concentrate), cane sugar, coconut cream (coconut extract, water), coconut milk powder (coconut extract, modified food starch, sodium caseinate (milk), tricalcium phosphate), Xanthan Gum, Citric Acid, Natural flavor, stevia leaf extract, monk fruit extract contains: Tree Nuts (coconut). 80 calories per serving.
Skinny Margarita: A lighter take on the traditional margarita, the Skinny Marg is tart and refreshing with the same bite. Add jalapenos for a spicy take or muddle fresh berries for natural sweetness.
- Ingredients: Purified water, lime juice from concentrate (water, lime juice concentrate), cane sugar, natural flavor, citric acid, lime extract, stevia leaf extract, monk fruit extract). 30 calories per serving.
Strawberry Margarita: Served frozen or on the rocks, this deliciously blended strawberry margarita mix gives your taste buds a sweet and semi-tart treat that’s perfect for summertime.
- Ingredients: Purified water, lime juice from concentrate (water, lime juice concentrate), cane sugar, strawberry juice from concentrate (water, strawberry juice concentrate), citric acid, natural flavor, lime extract, vegetable juice for color, stevia leaf extract, monk fruit extract. 40 calories per serving.
Jon has been featured in numerous international publications such as Forbes Magazine, Entrepreneur, Rolling Stone, and The New York Times, among other prominent media outlets. Jon is one of only six inductees into the Nightclub Hall of Fame; was the only American to be named “Pub Master,†in the UK.
For additional information including recipes and store locations, visit TAFFERSMIX.COM. Find them on social @TAFFERSMIX.