Sports fans across the pond aren’t shy when it comes to supporting their favorite players and clubs. For decades, Umbro has been the choice of supporters looking high-quality fanwear, such as jerseys, shorts, jackets, and pants.
Men, women, and children the world over have fallen in love with the legendary company’s retro-cool styles and authentic club kits. Today, Umbro offers a diverse line of sportswear apparel as well as footwear.
Just in time for Father’s Day and the busy summer season, Umbro has unveiled its SS19 Collection. The styles, colors, and fabrics are perfect for both casual, day-to-day life and intense athletic activity.
Unlike some well-established brands, Umbro has remained a favorite among successive generations due to a commitment to timeless designs that never go out of style. Umbro’s sports tailoring expertise is on display in its line of sportswear, UK football-related apparel and equipment, and footwear.
The hallmark of this new collection is Umbro’s retro shoe line. The “Dad Shoe” made its first appearance in the 1999 Umbro footwear catalog. With a throwback look that will appeal to those who owned or coveted a pair back in the day as well younger shoe aficionados, the retro line is the perfect marriage of style and comfort. The “Dad Shoe” brings the ’90s back with a cool vengeance.
Umbro has built its reputation on giving the sports-loving public what they want; fanwear that evolves with the times without losing sight of the traditions of the sport or its own rich history. The company continues to evolve to meet the tastes of new generations while maintaining the loyalty of long-standing customers. Hardcore fans or anyone who appreciates fine sportswear will find something to fit their lifestyle in the SS19 collection.
Background on Umbro
While Umbro may not be a household name in the U.S., the brand has been on the cutting edge of sportswear for over 80 years. Harold Humphries was a young man in Cheadle, located near Manchester, England when he founded Umbro in 1924. 10 years later, the company was outfitting Manchester City and Portsmouth in the 1934 FA Cup. By the mid-1960s, 85% of England’s football clubs were wearing Umbro kits. Today, Umbro is a subsidiary of the U.S based Iconix Brand Group. Its products are sold in over 90 countries across the globe.
For more information, go to Umbro
