A Top Pick on THElist 2012 for Fashion for LA’s The Place!
The highly regarded Blackstone brand of shoes has finally arrived in the United States, and Americans can now get their hands on the affordable style and quality that chic European customers have been enjoying for decades. Never stuffy, Blackstone shoes are coveted for their mix of fun, fashion, and attention to detail, and you can find a pair for any outfit or any occasion. Americans who want timeless European style at a competitive price now have an option that will deliver all this, along with quality and comfort in Blackstone shoes.
Take a look at the new 2012 Men’s Spring Line:
[youtube]https://www.youtube.com/watch?v=m0usynrc6j8[/youtube]View the 2012 Women’s Spring Line:
[youtube]https://www.youtube.com/watch?v=ZCh016aQIyU[/youtube]Blackstone itself was established in 1992, but its history goes back much further with Johan Adam de Brujin’s fine-quality shoe company. He passed his lifetime of industry knowledge to his sons Dick and Wim, and together, they headed the company known as Johan Adam de Brujin & Sons. The sons eventually took over the firm when their father retired, but they came to realize that they needed a new start. Though proud of their achievements, they saw all the changes happening around them, in culture, fashion, and trends. The brothers decided they needed a clean break and a new focus on younger customers. Thus, Blackstone was born and Johan Adam de Brujin & Sons bowed out gracefully, though a remembrance of their roots remains. As a reminder of their beginnings, the brothers have imprinted a pattern at the top of every Blackstone shoe box as a salute to their father and the company he founded.
Best In The Business
One of the ongoing influences of Johan Adam de Brujin & Sons on Blackstone is a devotion to quality and eye to detail. This dedication hasn’t been ignored by the shoe industry; the largest European membership organization for shoe retailers, ANWR-GARANT Netherlands, named Blackstone “the best brand in the business.” Blackstone won this honor thanks to its ability to generate enormous sales.
Beyond industry accolades, discerning customers can see for themselves what sets Blackstone shoes apart from the frivolous, throwaway competition. Every Blackstone shoe features a Goodyear Welt process in which the custom shoe is secured to the sole with a stout, hand-stitched seam, a far cry from the traditional shoe structure created from a single mold of lower-quality materials. Customers will especially appreciate this characteristic, as it means they can replace the soles when worn down and go on wearing their favorite shoes for years to come.
Behind every Blackstone shoe is another network, spanning expert craftsmen to high-end retail outlets, backed with knowledgeable support staff. In the same spirit as each hand-stitched shoe is matched to a customer, Blackstone reps craft their services and offers to retailers. Blackstone representatives work with store owners to customize orders and allow flexibility in restocking. In the event of questions or issues, Blackstone support is only a domestic phone call away. This relationship trickles down to the customer, who enjoys an inventory specially suited to each commercial market. Blackstone is already available in about 1,000 stores across Europe, and Keltris Blue LLC has helped bring Blackstone to U.S. shoe boutiques in 2010.
Blackstone was created when the brothers noticed the breakneck pace of changing trends in Europe, and since its inception, the company has strived to stay on the cutting edge of fashion and style. It may not be a coincidence that Blackstone started at the same time that the grunge look took hold across the world.
Blackstone’s women’s line features a range of boots, from rugged motorcycle styles to sophisticated riding boots to ankle boots and other Western styles. Men too can choose from a variety of boots, including desert, high-top, hiking, and sporty styles. They can also indulge in oxfords and wingtips. Again, you can expect Blackstone’s trademark Goodyear Welt construction to keep these shoes comfortably on your feet for years to come.
Quality, style, affordability, reliability, comfort, and prominence: You can expect all this and more in every pair of Blackstone shoes. European customers have enjoyed these highlights for years, and now American fashion plates can take part too. Customers will appreciate the feel and the look, and they can rest assured their treads will stay in shape for years to come. Retailers can share in this confidence, as Blackstone has earned a strong reputation for strong sales and excellent support. Keep your eye on Blackstone on the market — and on consumers’ feet.
www.blackstoneshoes.com
