Arts & Culture Gifting Suites Headline Article

GBK Hosts Official 2010 BET Awards Backstage Gift Retreat

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On Friday June 25th through Sunday June 27th, GBK Productions, the luxury lifestyle gift lounge and special events company, honored the Presenters and Nominees of the 2010 BET Awards at the Official Gift Lounge at the Shrine Auditorium. Some of the most celebrated names of the hip hop/ R&B world came together at the Lounge, including such icons as P. Diddy, Queen Latifah, Rihanna, Usher, Alicia Keys, Chris Brown, Beyonce, Denzel Washington, and many more.

GBK provided celebs an exclusive glimpse into the world of Virtual Celebity Islands, which is an interactive 3D city emerging on the 3D internet. Its strives to give the global community a new way to get up close with their favorite stars, to offer celebrities a new form of creative expression and to create new jobs for the entertainment industry.

GBK and Virtual Celebrity Islands will be teaming up  throughout 2010’s major award shows and special events to gift the celebrities’ use of these private islands for a whole year! Founded by Samy Montechristo and powered by Activeworlds, Virtual Celebrity Islands is the new home of a groundbreaking celebrity community. Each virtual celebrity island features a fully interactive 3D studio with a sound-stage for virtual live events, 300 acres of virtual land for fans and sponsors, a penthouse for the celebrity owner, and their own virtual Ferraris, limos, yachts and private helicopters. www.virtualcelebrityislands.com

GBK's own Gavin Keilly with Young Money who performed at the BET Awards.

Technology Gifting

We all know how inconvenient it is when our smart phone’s battery goes dead after a very short period of time. Capital A Entertainment has come up with a brilliant solution to keep our smart phones charged on the go! The Universal Tumi Charger keeps your phone charged and carries up to 5 charges in it. Whether you’re on the go, at the beach, at a sporting event, out for the night, Capital A Entertainment has you covered! www.capitalaent.com

In support of EA Sports NBA ELITE 11, and bringing back the classic NBA Jam, an oldtime favorite  the EA brought back for the Wii, set to be released in October.

 EA gifted custom laser-engraved PS3 gaming systems that are packaged within a custom branded case.  www.ea.com

Ludacris with his EA custom laser-engraved PS3 gaming systems, with Gavin Keilly.

Ultrasone makes for an amazingly rich and provides the ultimate listening experience. They offer a choice of the portable Zino headphone, or for a real audiophile, the recording studio HFI 580 & HFI 680 headphone.   www.ultrasone.com

Style and Fashion Gifting

Crystal Ninja is custom-created by hand with “Sworovski – elements”, invited guests received a gorgeous BET 30th Anniversary logo onto Business card holders, Iphone, or Blackberry cases by CrystalNinja.com. Kellie DeFries is an award-winning Sworovski Specialist that will bling anything you own!  Bring something special to that item that is special to you!  www.crystalninja.com  (619) 964-3482

Bullets For Peace designed pendants made out of real recycled bullet casings taken off the streets, war zones and other trouble areas around the world. Each design is designated to a different charity cause, raising money and awareness through their affiliation program called:”Every Bullet Has a Target” at www.bullets4peace.com

Malaika for LIFE offered unique, handmade beaded bracelets made by women in Tanzania who are either HIV positive or widowed. The bracelets will help raise funds for malaria medication- with proceeds benefiting the women who created the bracelets.  www.malika4life.org

VITA NEW YORK’s offered a design concept that centers around the use of natural, semiprecious stones in combination with silver, gold and exotic leathers to create unique and beautiful pieces of jewelry  www.vitanewyork.com

DiamondGShock.com provided custom enhanced Casio G shock watches or an equivalent gift certificate redeemable for the Casio G shock watch. www.diamondgshock.com

Astor & Black Custom Clothiers made 1 custom-made shirt, which is one of the fastest growing custom clothiers in the U.S. www.astorandblack.com

J H Design group will give celebrities an item from their licensed collection as well as an item from their new collection.  Counsil by J H Design, will gift women from their women’s line: Sledge USA. www.jhdesigngroup.com

Luxury Laces Gifting displayed their line of sneaker jewelry- which can be interchanged and personally customized according to your own style! They can either start small, from a little accent like a couple of stars at the top of your dunks or go full out with a full set of bejeweled laces. They also will be gifting rosary crosses and shirts.   www.luxurylaces.com

Jeff George, CEO of Luxury Laces.

In celebration of Rocawear’s 10-year anniversary, Rocawear and Mattel Inc. with Barbie introduce the So in Style Rocawear Barbie doll line.  Each So In Style Barbie doll wears authentic Rocawear fashions, and includes a a hip handbag or stylish jewelry to match. www.mattel.com

Kangol Headwear, which was established in Cumbria, England in 1938 and adopted in the early ‘80’s by the trailblazers of the hip-hop phenomenon, maintains a reputation for crafting world-class headwear, and has not disappointed. www.kangolheadwearusa.com

Marchon Eyeware displayed Designer Sunglasses that will match anyone’s personality with their subtle, yet classy styles.  www.marchon.com

Elease Neal, Faith Evans

Akademiks provided a variety of bold colored woven fabrics and plaids. Along with these cute tops, they offer straight leg denim with a relaxed fit and in a raw wash. For women, Akademiks is gifting their newest line of railroad vest, and straight leg pants as well as Rhinestone Cargo Crop French Terry Sweatpants and a rhinestone mesh back hoody. www.akademiks.com

Health and Beauty Gifting

Guests also got a chance to explore the wonderful products Caboodles has to offer! Since its creation, Caboodles has been the best organizers in the business! Whether it’s for make up, jewelry, hobbies and more, Caboodles offers great designs to help you stay organized. There are a variety of styles and sizes perfect for anyone! www.caboodles.com

QUEEN by Queen Latifah is a bold, lavish and sexy fragrance that sparkles with citrus elements of Bergamot, Mandarin and Jasmine along with Baie Rose, Patchouli, Cognac, Coriander, Sandalwood and Vanilla.  It will make you feel confident and strong.   www.parlux.com

*ECKŌ by Marc Eckō is for the man ready to step outside his boundaries, explore those new horizons and open up to a world of unlimited possibility. It’s subtle, yet bold, futuristic, but simple.   www.parlux.com

R&B Royality Queen Latifah, Patti Labelle with Gavin Keilly.

Dermera Natural Acne Treatment products have a unique organic and natural formula designed to smooth away unwanted acne spots.  www.dermera.com

RevitaLash offered the eyelash conditioner that lengthens and thickens eyelashes. They also provided their new hair product called Hair by RevitaLash, a conditioner that leaves hair feeling thicker and fuller. www.revitalash.com

Hairfinity Hair Vitamins blend and combine important nutrients to encourage healthier, faster hair growth www.hairfinity.com

Motions displayed a wide selection of at home hair care.  The collection is salon-tested, and has superior quality products for women of color that feature a combination of naturally derived ingredients and revolutionary technology. They offer fully customizable solutions to keep hair gorgeous, silky and manageable. www.motionshair.com

Iso Beauty featured their remarkable Flat Irons that keep hair healthy as well as straight! www.isobeauty.com

Ron Artest, Monica, Gavin Keilly

More Luxurious Gifting

Lucky VIP and celebrity guests were treated by Caribbean Living Magazine to an all-inclusive one week stay in one of four Luxury 5 Star Resorts in the Caribbean. www.caribbeanlivingmagazine.com

The Apartment will give a $1000 gift card to their showroom and make-up samples. The Apartment represents high end European Fashion lines along with jewelry, make-up, and clothes. Also displayed at the gift suite as amazing make up line Ink by Dennis Knudsen of Denmark, set to this the U.S. soon.  www.theapartmenthollywood.com

As celebrities perused and mingled around the lounge, they also enjoyed the delicious bites and beverages provided by GBK:

At the lounge, guests were able to try Adult Chocolate Milk, an alcohol-spiked classic, which is set to hit the market very soon!  It tastes just like your favorite treat from way back when.  But at 40 proof, it is for the adult crowd only!  There is also a gift card for a bottle of Adult Chocolate Milk in the bag so guests may enjoy it at home.  www.adultchocolatemilk.com

With all those drinks, guests needed to satisfy their sweet tooth, and they did with Southern Girl Desserts! These cupcakes are to die for and are made from scratch. All their favors were inspired by popular southern dishes, including: pecan pie, peach cobbler, and sweet potato! www.southerngirldesserts.com

If they weren’t quite in the mood for such a strong beverage, celebrities had the chance to refresh themselves with Vitaminwater Zero, which allows you to enjoy its great taste while benefitting from its nutritional value! With tasty flavors, multiple nutrients, and zero calories per serving, it creates the perfect balance for your body! www.facebook.com/vitaminwater

Make-a-Wish granted the winner of their contest to attend the gift suite and The BET Awards.

Guests could also quench their thirst with Smartwater, which mimics the natural processes by using a hydrologic cycle. www.glaceau.com

Starbucks showed off their new “However You Want It” approach to Frappuccinos. They offered four of their original flavors! www.starbucks.com

Monster Energy Drinks made a big impression with its signature refreshment! www.monsterenergy.com

Celebrities who attended Awards:

Queen Latifah, Jay-Z, John Legend, Prince, Denzel Washington, Rihanna, Beyonce, Alicia Keys, Mary J Blige, Melanie Fiona, Chris Brown, Trey Songz, Usher, Maxwell, Raheem Devaughn, Rasheeda, Trina, Ester Dean, Lil’ Kim, Ludacris, B.O.B, Fabolous, Lady GAGA, Drake, Lil Wayne, Eminem, Bruno Mars, Justin Bieber, Nicki Minaj, Wale, New Boys, Young Money, Black Eyed Peas, Diddy, Dirty Money, Clipse, Anthony Mandler, Kobe Bryant, Chris Robinson, Gil Green, Selena Gomez, Keke Palmer, Tyler James Williams, Willow Smith, Lil’JJ, Zoe Saldana, Mo’Nique, Gabourey Sidibe, Regina King, Monica, Chrisette Michele, Serena Williams, Venus Williams, Candace Parker, Vanessa James, Tamika Catching, Lebron James, Usain Bolt, Tiger Woods, Carmelo Anthony, P-Square, K’Naan, M.I., Estelle, KoJo Antwi, Sade, Corrine Bailey Rae, Chipmunk, Hip Hop Pantsula, Dizzee Rascal, Ludacris, T.I., Kanye West, Rick Ross, DJ Khaled, T-Pain, Hype Williams, and Benny Boom.

About the author

Brittany Pearlman