On June 23rd, New Era and Belvedere Vodka hosted a celebration to honor the new album release of R&B artist Nelly and his performance in the upcoming BET Awards. 
“Brass Knuckles”, Nelly’s brand new album, will be released this August by Derrty Entertainment/Universal Motown. The album is a follow-up to Nelly’s earth shaking “Country Grammar”, and his award winning album, “Nellyville”
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Westin Rinehart and hostess Jaci Reid brought fabulous talent together in one 
venue to celebrate the evening. Celebs like “Private Practice” star Tim Daly, co-star of Jessica Simpson in the upcoming film “Major Movie Star”, Jill Marie Jones, mega producers Tracy Edmonds and Hip-Hop producer Jermaine Dupri, along with star of “My Wife and Kids”, Jennifer Freeman, all came out to co honor the philanthropic achievements and performance of Nelly.
The chairman and CEO of BET, Debra Lee, also stopped by the even to congratulate the Grammy-Award winning artist on his upcoming album and anticipated performance at the awards ceremony.
"New Era and Belvedere Vodka are proud to have gathered the best names in music and entertainment to honor Nelly for his many achievements and continued success," said New Era Entertainment Marketing Manager, Jennifer Yu.
The VIP crowd enjoyed an evening at one of LA’s hottest spots. They also were privilege to a sneak preview of Nelly’s highly anticipated new album “Brass Knuckles”.
Katina Bynum, vice president of marketing for Universal/Motwon, said that the label is “looking forward to releasing Nelly’s phenomenal new album. New Era and Belvedere Vodka gave us the perfect setting to celebrate the work of one of our most prolific artists”.
At the BET Awards on Tuesday, Nelly will undoubtedly give a phenomenal performance. Also watch out for his new album, “Brass Knuckles”, to drop in August along with the video for his new single “Stepped On My J’z”.
