Lightning may not strike twice but Europa International has successfully launched two new eyewear lines with Trendies by Cinzia and Redeux, both manufactured by Cinzia Designs. Cinzia Designs was founded in 2002 and is a division of Europa International, allowing the brand to benefit from Europa International’s 30 plus years of eyewear manufacturing experience in the optical industry. Cinzia Designs catalog of eyewear includes readers, ophthalmic eyewear, sunglasses and sunreaders.
Trendies by Cinzia
With a nod to balancing function and fashion, Trendies by Cinzia is a fun and budget friendly line of reading glasses, sunglasses and accessories. Trendies by Cinzia were developed as a way to sport a rebellious look without having to rage against your own bank account. The eyewear is designed to mix and match and the color line features the season’s hottest colors and shapes.
Cinzia's Trendies collection.
Redeux
Cinzia Designs has also introduced the Redeux collection. Redeux revisits the past with vintage looks from the future. The homage to fashion’s past revitalizes many popular looks from earlier decades. The collection totals five distinct and stylish pieces, including Abracadabra, Cult Classic, Rapture, Venus Fly Trap and Year of the Cat.
Cinzia's Redeux eyeglass collection.
Accessories
Eyewear from Cinzia like Trendies by Cinzia and Redeux are also complemented by an assortment of stylish accessories. Zia’s, Cinzia’s handcrafted necklaces feature pendants designed to hold and carry eyeglasses when not in use. All of the necklaces are unique pieces of wearable art assembled by hand in the Cinzia studios. From necklaces to tiny travelers and handbag cases, Cinzia places great emphasis ondesigning accessories for their eyewear. The company is enthusiastic about broadening their accessory horizon as they experiment with color, style and type of items. Their Guitar String Bracelets are comfortably stretchy and convey a chic industrial look when worn in abundance while Cinzia’s cashmere wraps and scarves balance comfort with style.
Cinzia's designer eyeglass holding necklaces.
Consultations
A great feature on Cinzia’s website (www.cinziadesigns.com) is the opportunity to experience a Virtual Eyewear Consultation. The complimentary option is a recent addition to the website and allows customers to benefit from a VIP virtual eyewear consultation by Cinzia Stylist, Lindsey Reisack. After you answer questions and upload a .jpg image of yourself, Lindsey will recommend eyewear selections in reading glasses and sunglasses/sun readers based on your facial futures.
Cynthia Shapiro
Behind the company’s creative direction is Cinzia founder and head designer Cynthia Shapiro. Her inspiration comes from an authentic place; Shapiro saw a style void when it became time for her to buy a pair of readers. From that experience Shapiro began her work on eyewear fit for a modern day fashionista. Shapiro’s lines draw heavily from neutral color palettes and are notable for their sophisticated design.
Shapiro steers her vision of what readers and glasses should be by the company’s creative compass, believing that at Cinzia readers do more than magnify your vision; they magnify your style. Her readers can be recognized by their handmade quality and the attentive manufacturing in limited edition releases.
Prior to founding Cinzia Designs, Shapiro served 30 years as Vice-President of Europa International. Cinzia Designs is currently headquartered in Scottsdale, Arizona and continues to be an innovative and vibrant division of Europa International.
For more information on Cinzia Designs, visit www.cinziadesigns.com or follow them on Twitter at www.twitter.com/Cinziadesigns.
