Arts & Culture Gifting Suites Headline Article

On 3 Productions’ Rocks the Stars Backstage at the 25th Anniversary Rock & Roll Hall of Fame Concert

Cash for your car

Fergi of the Black Eyed PeasMusic legends and A-list stars were swaying to the tunes backstage from Bono to the Boss at the Official Talent Gift Lounge during the “25th Anniversary Rock & Roll Hall of Fame Concert” held in Madison Square Garden, New York City, which featured two revolutionary once-in-lifetime concerts celebrating such a momentous anniversary.  Not only were they involved in such a historical event but they walked away with top-notch, luxurious gifts as well.

25 Years of Rock ‘n Roll

The shows were packed with guest stars and unique collaborations designed to tell the story of rock and roll. All proceeds raised from the shows will go towards creating a permanent endowment for the Rock & Roll Hall of Fame Foundation and Museum. HBO will broadcast four hours of highlights from the Rock & Roll Hall of Fame 25th Anniversary Concerts on November 29th at 8PM ET (US).

Swaggin’ and Braggin’

The stars had such effusively positive reactions to the gifts they received from the gift lounge that we just had to tell you about it….

Bacardi® Reserva Limitada

Stars showed up for charity and toasted with Bacardi cocktails backstage in the Gift Lounge! Billy Joel, Ana Ortiz, Steven Van Zandt, Lenny Kravitz and more signed commemorative bottles of the exclusive Bacardi Reserva

Lenny Kravitz with Bacardi

Lenny Kravitz with Bacardi

Limitada to be auctioned off with all proceeds going towards creating a permanent endowment for the Rock & Roll Hall of Fame Foundation and Museum.  “Ugly Betty” beauty Ana Ortiz loves her nationality; she signed “Viva Puerto Rico,” while “Gossip Girl” cutie Penn Badgely enjoyed a Bacardi Cuba Libre cocktail!  Alan Cumming and Billy Joel both took quick swigs of Bacardi Limitada, straight up!  Bruce Springsteen took a few minutes during rehearsals to sign several bottles for charity!  Billy Gibbons of ZZ Top drew a mini portrait of himself on the bottle, along with his signature!

Bacardi® Reserva Limitada:  Bacardi Reserva Limitada, also referred to as the “founder’s blend” is an ultra-premium rum aged for up to 16 years.  This exclusive rum will be enclosed in a special guitar case box. These commemorative bottles will be signed by participating artists and auctioned off with all proceeds going towards creating a permanent endowment for the Rock & Roll Hall of Fame Foundation and Museum.  www.bacardi.com

Guitar Hero® 5 / DJ Hero
Mark Indelicato with Guitar Hero 5/DJ

Mark Indelicato with Guitar Hero 5/DJ

Fergie of the Black Eyed Peas tried her hand at DJ Hero for the first time and said “man, this is hard.”  But also said she’s excited to play with her fiancé Josh Duhamel!   “Ugly Betty” star Mark Indelicato challenged his mother Lynn at Guitar Hero 5, it turns out mother knows best, she won!  “Law & Order” SVU” star Diane Neal said “this is ridonkulous!” as she played “Shout” by Tears for Fears on DJ Hero!  “Ugly Betty” star Ana Ortiz & actor Mark Paul Gosselaar decided to challenge each other to a fierce game of Guitar Hero 5.  With a smile on her face, Ortiz kicked Gosselaar’s butt!  “Gossip Girl” hottie Penn Badgely, is admittedly not great at Guitar Hero, but did look like a pro, striking a very sexy, convincing “rocker” pose while playing!

GUITAR HERO® 5:  Living room legends will rock any way they want to an incredible variety of iconic rock music in Guitar Hero® 5. Elevating the Guitar Hero® series to new heights with unmatched social game play (with party play and ability to play with any combination of instruments including up to 4 Guitarists), an enhanced style, new in-game artists and more rock legends, including The Rolling Stones, The White Stripes, Kings of Leon, Tom Petty, Bob Dylan and Vampire Weekend.  www.guitarhero.com

DJ HERO™:  Delivers an all-new interactive music experience that allows players to start the party and experience music in an all-new way. With over 100 individual songs, highlighted in 93 unique never-before-released mixes that blend genres of music, including hip-hop, pop, rock and dance, DJ Hero’s turntable controller immerses fans into the authenticity of DJ culture to learn and master various DJ techniques including scratching, blending, cross fading and sampling.  www.djhero.com

Ana Ortiz with Schott NYC and Alan Cumming (star of U2’s Spider-Man musical) with Cult of Individuality jeans.

Ana Ortiz with Schott NYC and Alan Cumming (star of U2’s Spider-Man musical) with Cult of Individuality jeans. Cult of Individuality Men’s Denim JeansDon’t mess with Mark Indelicato of “Ugly Betty” and his love of jeans! The teen actor shared that he and co-star/on-screen mom Ana Ortiz are always fighting about denim trends, off-set in their dressing rooms. Indelicato says he & Ortiz can now agree that the hot trend is ripped denim –and the must-have brand is Cult of Individuality! He will soon be a rockin’ a hot new ripped-up pair of Cult of Individuality jeans! “New Moon” hottie Chaske Spencer may be looking more rocker, less werewolf come Spring 2010! Spencer pre-ordered Cult of Individuality’s “rocker” skinny jeans! Penn Badgely of “Gossip Girl” couldn’t decide which jeans style to wear, so confused, the hottie draped himself in several Cult of Individuality denim styles and let onlookers help him come to a decision! Actor Mark Paul Gosselaar in New York doing a play “The Understudy” says he has a tough time finding a good fitting pair of jeans, he says his thighs are big! He left with a pair of Cult of Individuality jeans that fit like a glove!Cult of Individuality Men’s Denim Jeans: Jeans that feel like that old worn-in pair that you love and fit like them too! www.cultofindividuality.com Anoname Jeans Women’s Denim JeansFergie, fresh off the stage after rehearsing her duet with idol Bono, said “I’m still sweating from that experience, awesome!” The Black-Eyed Pea wiped her brow and chose two pairs of Anoname skinny jeans, black & light washed ripped up denim! “Fierce Style” author Christian Siriano is so petite that he easily fits into women’s jeans! The designer chose Anoname’s new “Driftwood” style, complete with rockin’ rips & tears! “Real Housewife of New York” Jill Zarin loves ripped jeans, but unfortunately her Bravo producers won’t let her wear them on-air, they think she may look too young! Zarin scooped up a pair anyway, she plans to wear them on her off days!Anoname Women’s Denim Jeans: Jeans with that vintage, worn-in feel like you’ve had them forever in washes and excellent fits in skinny, straight & bootcut. www.anoname.com ZIRH Gift Collection Head of the wolf pack, New Moon’s Chaske Spencer enjoyed the scent of ZIRH’s new Cocktail Bar collection, perfect for soothing the skin after a long day on set! “Ugly Betty” star Mark Indelicato took a break from his busy shooting schedule to enjoy a soothing ZIRH facial backstage in the Gift Lounge, he said “this is just what I needed.”Other stars who stopped by to enjoy some pampering and scoop up the latest ZIRH products included: Penn Badgley, John Legend, Taboo of The Black Eyed Peas, Steven Van Zandt, Billy Joel and more!ZIRH VIP Gift Collection and to top it off, ZIRH will pamper the stars with relaxing mini ZIRH facials: ZIRH prides itself on being a leader in the men’s skincare market. ZIRH strives to give guys effective solutions for their skin in an easy efficient manner that's convenient to their lifestyle. www.zirh.com Penn Badgely with ZIRH soap and Chaske Spencer with AMC.

 AMC Entertainment Exclusive AMC Signature Pass

The Boss Bruce Springsteen and Patti Scialfa skipped the craft services table at The 25th Anniversary Rock & Roll Hall of Fame Concert backstage, instead they popped into the gift lounge several times to grab bags of AMC Theatres freshly popped popcorn, which they munched on during rehearsals! While snacking on AMC Theatres freshly popped popcorn after performing, Queen of Soul Aretha Franklin shared that she just saw the Michael Jackson documentary “This Is It” at AMC’s Lincoln Square location and that she plans to use her card a lot! Billy Gibbons of ZZ Top was thrilled to receive his AMC Signature Pass, he told on-site AMC reps “Oh wow, you guys are going to regret this, I’m at the movies almost every night!”  Another fan of AMC Theatres is Tracy Pollan who mentioned she just took the kids to AMC Theatres to see “Cloudy with a Chance of Meatballs” this week, before attending The 25th Anniversary Rock & Roll Hall of Fame Concerts with hubby Michael J. Fox!

AMC Entertainment: Exclusive AMC Signature Pass: Offering each star and one guest the opportunity to see movies for free at more than 350 AMC Theatres around the world for an entire year.  www.amctheatres.com

Ultimate Ears: Custom Molded In-Ear Monitors

Two-time Oscar winner Tom Hanks sat patiently getting inner-ear impressions done for a custom pair of Ultimate Ears in-ear monitors, just like artists like Mick Jagger rocked on stage, and shared that the last time he had something done like this he was on the set of “Apollo 13”!  Hanks requested that his Ultimate Ears in-ear monitors be customized with his production company’s “PlayTone” logo!  Mrs. Tom Hanks, Rita Wilson, will be rockin’ a matching set of custom Ultimate Ears in-ear monitors too!  “Ugly Betty” star Ana Ortiz was so excited to receive her custom in-ear monitors from Ultimate Ears, she requested personalizing them with the Puerto Rican flag and a Four Leaf Clover!  Good luck & listening Ana! James Taylor was so excited about his new custom-molded in-ear monitors from Ultimate Ears that he ordered a back up pair for the road!

Ultimate Ears by LogiTech Custom Molded In-Ear Monitors: How music was meant to be heard!  www.ultimateears.com

Schott NYC Outerwear

While picking out a cool black wool jacket from Schott NYC, Tom Hanks shared with onlookers “Where were you when I was poor?  I have enough money to buy anything in the world, but nothing pleases me more than getting a free coat!” Fergie of the Black Eyed Peas scooped up a Schott NYC black leather bustier, held it up to her chest and declared “I love it and can’t wait to rock-it!”  Taboo of the Black Eyed Peas spotted a Schott NYC one-of-a-kind vintage green leather jacket, slipped it on, said “Perfect!” and left wearing it!  Bonnie Raitt with her famous silver-streaked hair while choosing a classic Schott NYC black leather biker jacket exclaimed “I already feel bad-ass!” “Gossip Girl” hottie Penn Badgely had some issues with his dry, tired eyes.  Once they cleared up with the help of some drops he gazed at and scooped up a rare, vintage blue leather Schott NYC jacket!  David Crosby loves stuff made in the USA or more specifically, New Jersey!  While the gray-haired rocker chose a black leather peacoat he learned that the coat was made in Jersey, with a wide grin he said “I love the f—k out of that!”  Jackson Browne shared that his girlfriend told him that for his birthday he needs to buy himself a new jacket.  Birthday wishes do come true — The “Dr. My Eyes” rocker left with the perfect gift, a Schott NYC military-inspired jacket!  Mark Indelicato of “Ugly Betty” chose a Schott NYC black leather bomber jacket with a removable collar, while trying it on he said “I love this, my friends are gonna be so jealous…and it’s multi-functional.”

Schott NYC Outerwear:  For nearly a century, Schott NYC has been a manufacturer of sportswear and outerwear best known for its iconic motorcycle jacket. From The Boss to Kid Rock and legendary performers like The Ramones, a myriad of musicians have donned Schott!  www.schottnyc.com

Unitee Inspirational Activewear and Jewelry

Unitee was an instant hit with Motown legend Smokey Robinson who donned the custom sterling silver Unitee 45 record adapter necklace engraved with his popular song title “Tears of a Clown,” which he scooped up in the Gift Lounge onstage as her performed!  Bearded rocker Billy Gibbons of ZZ Top fame chose a Unitee sterling silver 45 record adapter necklace engraved with the message “Now & Zen,” he requested a double-length chain to fall below her long beard!  Fergie of the Black-Eyed Peas scooped-up a Unitee tank and sterling silver 45 record adapter necklace with inspirational messages:  “Find Your Center” and “Enjoy the Journey”. Keith Powell was so excited about his new Unitee sterling silver 45 record adapter necklace, he said he’d be ordering them for his fellow cast members,  engraved with “30 Rock.” “Law & Order: SVU” star Diane Neal loves tie-dye!  In-fact, as she chose a Unitee tie-dyed hooded with the message “Now & Zen,” she declared “I’m a tie-dye whore!” The Unitee 45 record adapter necklace is perfect timing for Billy Joel!  The Piano Man just bought daughter Alexa Ray a vintage record-player and was looking for a record adapter so she can play his old 45s!  Judah Friedlander of “30 Rock” chose a Unitee t-shirt that read “Feel the Music,” he said he was hoping to wear it in an upcoming episode of “30 Rock”, stay-tuned!

Unitee Inspirational Activewear and Jewelry:  Rock ‘n flow!  Hot, new 45 record adapter activewear and necklaces with a yoga spin that’s off the charts! www.shopunitee.com

T-Mobile® myTouch™ 3G

Billy Joel has an interesting choice of a cellphone ringer.  While the Piano Man was choosing a color for his new T-Mobile myTouch 3G, he answered an incoming call from daughter Alexa Ray to the tune of “The Godfather” theme, who knew!!  Fergie of the Black Eyed Peas said she’s a T-Mobile SideKick devotee but is excited to give the myTouch a try!  Project Runway winner Christian Siriano thinks the new T-Mobile myTouch 3G looks like the bat-phone, and can’t wait to rock it!  Dennis Miller, Tom Hanks and Rita Wilson all shared that they’re mobile carrier choice is always T-Mobile, so there! They can’t wait to try the new T-Mobile myTouch 3G!  “Fire & Rain” singer, James Taylor asked if T-Mobile had a good service connection in his current hometown of Lennox, Mass., where he’s excited to start using his new T-Mobile myTouch 3G!

T-Mobile® myTouch™ 3G:  The T-Mobile® myTouch™ 3G empowers users to create a unique and individualized wireless phone and experience with rich customization options that becomes “100% You.”!  www.T-MobilemyTouch.com / www.T-Mobile.com

 Katrina Bowden with T-Mobile myTouch 3G and Jill Zarin with New York Health & Racquet Club.
Katrina Bowden with T-Mobile myTouch 3G and Jill Zarin with New York Health & Racquet Club.

New York Health and Racquet Club- One Year Gym Membership

Health & fitness is not a complicated issue for Rita Wilson aka Mrs. Tom Hanks!  When handed her annual membership card by the company rep, Wilson who co-stars with Meryl Streep in the upcoming movie “It’s Complicated” slipped it right into her purse and said “this, I will absolutely use when I’m in the city.”  Mark Paul Gosselaar, starring on Broadway in “The Understudy” is looking to bulk up for his new role and shared the 1 year membership to NYHRC “is perfect timing!”  Talk show host Wendy Williams had one question about the 1 year NYHRC membership; she queried with a smile “does this come with a hot, cute, trainer?”

New York Health and Racquet Club One Year Gym Membership: Life’s waiting. Join in! www.nyhrc.com

5 Gum Year Supply of Star’s Favorite Flavor

Stars including Penn Badgley, Ana Ortiz, Mark-Paul Gosselaar, Fergie, Jeff Beck, John Legend and more also scooped up a year supply of 5 Gum, with all the flavors to stimulate your senses!

5 Gum Year Supply of the Stars’ Favorite Flavor:  5 is a sugar-free stick gum with mouth-freshening, long-lasting flavors combined with invigorating sensations. The newest flavors include SOLSTICE, a warm and cool wintry-mint and ZING, a sour to sweet bubblegum experience.  5 Gum, in a sleek black pack, has all the flavors to stimulate your senses.  www.5gum.com

Reebok Medium Duffle

Stars like Chaske Spencer, Katrina Bowden, Ana Ortiz, Penn Badgely, John Legend and more left the Gift Lounge sporting cool Reebok duffle bags which held all of the goodies they scooped up backstage!

The Medium Duffle has loads of room for holding all the goodies the stars scoop up in the Gift Lounge!  www.reebok.com

Celebrity Lounge Roster

Bruce Springsteen & The E Street Band, The Black Eyed Peas (Fergie, Taboo, Apl.d.ap), ZZ Top (Billy Gibbons), Patti Smith, Metallica (Kirk Hammett), Aretha Franklin, Crosby, Stills & Nash, Buddy Guy, Darlene Love, Jackson Brown, James Taylor, Jeff Beck, John Fogerty, John Legend, Lenny Kravitz, Lou Reed, Billy Joel, Little Anthony & The Imperials, Sam Moore, Smokey Robinson, Tom Hanks, Penn Badgely (Gossip Girl), Chaske Spencer (New Moon), Alan Cumming (Spiderman on Broadway), Ana Ortiz (Ugly Betty), Christian Siriano (Fierce Style), Diane Neal (Law & Order: SVU), Judah Friedlander (30 Rock), Jill Zarin (The Real Housewives of New York), Katrina Bowden (30 Rock), Keith Powell (30 Rock), Mark Indelicato (Ugly Betty), Mark-Paul Gosselaar (The Understudy), Dennis Miller, Wendy Williams (The Wendy Williams Show), Tracy Pollan, Nikki Reed (New Moon), Zoe Kravitz (Yelling to the Sky), Rita Wilson and Richard Belzer (Law & Order: SVU) were just a few of the stars that stopped by on October 29th & 30th, 2009 for the Official Talent Gift Lounge produced by On 3 Productions.

Rock ‘n Roll Hall of Fame

Established 25 years ago by legendary record executive Ahmet Ertegun and a group of music business executives to honor the artists that have defined rock and roll and have inspired and continue to inspire a generation.  The non-profit organization that exists to educate visitors, fans and scholars from around the world about the history and continuing significance of rock and roll music. It carries out this mission both through its operation of a world-class museum designed by I.M. Pei in Cleveland, Ohio that collects, preserves, exhibits and interprets this art form and through its library and archives as well as educational programs.  www.rockhall.org

On 3 Productions

The leader in customized gifting experiences at entertainment’s most prestigious events, has produced the most buzzed-about Gift Lounges backstage at The Tony Awards, The Independent Spirit Awards, Z100’s Jingle Ball and more!  www.on3productions.com

About the author

Lanee Neil