Style & Fashion

Motorcycle Safety and Urban Fashion Merge at Dainese’s D-Store in Costa Mesa

Cash for your car

Italy is steeped in history and culture. Amazing art, music and products have emerged from this small European country for centuries. Rife with beauty, Italy is home to many of the world’s sexiest high-end brands. From clothing to jewelry, beauty products, furniture to fast cars, Italian products always top their class. Following in this tradition with innovation, style and character is Dainese, the world leader in protective clothing for motorcyclists, motocross, dynamic sports and street wear. Whether you need a high-tech suit specially designed for racing, a hot-looking leather jacket, comfortable t-shirt, or protective ski and snowboard gear, Dainese has you covered – from head to toe.

Dainese in-store show

 

Make a Good First Impression

 

The quality of Dainese leather jackets, pants, and one-piece suits is obvious from the very first glance. The leather is soft and supple and the clothing designed to be comfortable, both on and off the bike. Available in an impressive assortment of colors, materials and styles, Dainese offers a wide selection for men and women.

 

Dainese womens

From City Streets to Nightlife

 

City riders require clothing that ensures maximum protection on the road, while holding its own with style and comfort for everyday life. Dainese’s line specifically designed for city use ensures that their clothing is adaptable to the always-changing demands of urban living.

 

The Dainese “Vertical System” was developed to meet the needs of those city riders who are safety-conscious, but also demand a more elegant styling than the garb usually worn by motorcycle riders. In keeping with Dainese’s commitment to safety, these products offer removable features such as padding and protectors that take you from open road to boardroom, no changing required.

Dainese Trophy

 

Even if you don’t ride, Dainese has something for you. Stylish, durable and very sexy, their leather jackets are perfect for any occasion. The men’s jackets are form-fitting and striking; the women’s line hugs curves with a feminine flair, so you can sling it over your shoulder for a night on the town.

 

Discover Tattoo

 

An exciting new Dainese addition is the Tattoo line. Inspired by ancient Samurai patterns and Maori motifs, the laser cut design leaps right off the suit’s background, catching the eye of everyone around. The modern motorcycle rider can now embody the style that once adorned the actual bodies of warriors of centuries past with this unique look.

Dainese

 

Riding and Racing

 

Dainese has been associated with many great riders who have made motorcycling history: from Giacomo Agostini and Barry Sheene in the World Speed Racing Championship, to Cavellero and  Alborghetti in motocross, champions have been wearing Dainese gear since the 1970s.

 

 

Fostering relationships with world champions including product testing, Dainese has been involved with exceptional riders such as Roberts, Lucchinelli, Uncini, Spencer, Mang, Lawson, Cadalora, Fogarty, and today Valentino Rossi, Max Biaggi, Daniel Pedrosa, Olivier Jacque, among others. If one is judged by the company one keeps, Dainese ranks highly, indeed.

 

From Head to Toe

 

Dainese merged with Italian helmet maker AGV to create an elegant one-stop-shop for motorcycle enthusiasts. AGV helmets feature intricate patterns, vibrant colors and top-notch safety features in their full line of protective head gear. Exciting designs and excellent ventilation systems provide style and comfort for racers as well as city riders.

dainese-helmets

 

Dainese’s commitment to innovation and rider protection is unsurpassed. Featuring safety considerations such as titanium shoulder caps, back, neck, elbow, chest, knee and back protectors, many of the world’s most famous riders trust their bodies to one name – Dainese.

 

Cutting Edge Technology and Fabrics

 

Dainese is in the process of developing D-Air®, an extraordinary way to protect riders from serious injury. D-Air incorporates airbag technology and is fondly known as the “airbag suit”. From the demands of racing with potential for ground impact, to urban riding and its exposure to vehicles, the D-Air will continue to expand on Dainese’s mission, which is to protect riders from the unexpected.Dainese

 

The leather-alternative D-Stone is a nylon-based material made for Dainese by DuPont. Touted to be more abrasion-resistant than leather, D-Stone is also light, stretchy, water-resistant and breathable.

 

Pro Com, another innovation, focuses on methods for improving comfort, relying on a special suit provided with sensors to measure temperature and humidity.

 

Deisel StoreThese cutting-edge technologies are developed, tested and created at D-TEC®, the Dainese Technology Centre. Leading in safety design for 30 years, the Dainese research team continues to think outside the box. Whether on the roads, tracks, ski slopes, off-road, or wherever active people want to feel adequately protected, D-TEC continues to blaze the trail with new ideas.

 

About Dainese

 

Founded in 1972 by Lino Dainese, its current president, Dainese is headquartered in Molvena, Italy. Specialized D-Stores, featuring the Dainese and AGV lines, are spread throughout the world, with its two U.S. stores located here in California.

 

Visit Dainese online at https://www.dainese.com

 

Or in person at the Costa Mesa D-Store

1645 Superior Avenue

Costa Mesa, CA 92627

  (949) 650-2300  

About the author

Jane Emery