The little black dress, the crisp white shirt, a classic strand of pearls – to this list of modern fashion basics, you can add the jean jacket. When clothing items become this ubiquitous, it gets harder and harder to distinguish them. Joluka, however, doesn’t think your denim coat needs to be boring, especially when it’s embellished with a stylish selection of trims, fabrics, and Swarovski crystals. Joluka jackets have graced gift bags at the Country Music Awards, the Emmys, and the Grammys, where they were received by stars such as Gretchen Wilson, Martina McBride, Jennifer Nettles, Kimberly Williams Paisley, Kyra Sedgwick, Allison Janney, Geena Davis, Jean Smart, the Dixie Chicks, Beyoncé, and Mary J. Blige.
Denim is all about comfort, but Joluka jean jackets show that you can add some character without sacrificing convenience and fit. Every jacket is made from 100% cotton denim, featuring topstitching in front and back and genuine Swarovski crystals for buttons. They’re tapered to fit and complement a woman’s body, while the two deep pockets in each jacket were included with a woman’s busy schedule in mind – they’re perfect for storing your cell phone, your keys, your wallet, or your lipstick.
Joluka adds more distinctive touches on the collar and the cuffs of each jean jacket. For the ultimate in whimsy, you can opt for Joluka’s "fringe" jackets, which feature bright fringes and multicolored dangling beadwork, or the company’s "fabric" jackets, adorned in rich swathes of brocades. Joluka’s "pink ribbon" jackets combine all the aspects of the company’s line, but with a portio of the proceeds supporting breast cancer research. And of course, the classic jean jacket is available, with all the same noteworthy details: the cut, the pockets, the stitching, and the crystals.
Joluka was created by Cheryl and Shannon, best friends since they met in college. They started the company as a hobby and are now united in their mission to revamp classic denim into fun, one-of-a-kind garments. Stylish women can now find their creations in fine boutiques across the United States.
Denim has grown up, and you can find this wardrobe staple on the backs of all sorts of wearers, including Grammy winners, Emmy winners, and CMA winners. But Joluka’s chic and comfortable jackets aren’t exclusive to celebrities alone. Rather, they’re created for all on-the-go women who want to look good and unique at the same time. Joluka
